Born by the Sea

stay salty

We believe happiness lives where the waves meet the shore. Our mission is to craft feel-good apparel that captures the wild and free spirit of the ocean—while protecting it through sustainable and ethical production.

the inspiration

Tucked away lies a hidden slice of paradise — the truest form of escapism.
Along the east coast, endless beaches and sweeping bays, quaint towns, and the untamed rhythm of the ocean are woven into its very soul. Rooted in the shore, it stays true to where it all began. Every wave and every sunset breathe life into a wild, unwavering, ocean-loving spirit.
This is more than the sea — it’s a sanctuary for the soul.

Ride the Wave of Sustainable Style

We’re proud to put the planet first in everything we do. Our clothing is printed using water-based inks—free from harmful chemicals and solvents—making them safer for your skin and safer for the environment and our waterways.

Our hats are made entirely from recycled materials, giving new life to what might have otherwise ended up in landfills or the sea.

Every item is packaged using biodegradable materials—no plastic, no waste, just thoughtful, earth-friendly wrapping that returns to nature without a trace.

And just as importantly, we only work with partners who share our values. From our suppliers to our printers, we choose to collaborate exclusively with ethical, transparent businesses who care about people and the planet as much as we do.

It’s more than a brand—it’s a lifestyle, a mindset, and a promise to tread lightly while chasing swells and salty air. Thanks for being part of the journey.